Bon Secours St. Francis Acquires Naming Rights to BI-LO Center
The Greenville Arena District Board, a state-appointed board that manages the BI-LO Center, today announced that the Bon Secours St. Francis Health System has acquired naming rights to the BI-LO Center, located in Greenville, S.C., as a part of a multi-year $4 million partnership.
“The marriage of these strong community partners gives us the opportunity to bring the unique vision of Bon Secours Health System to life and provide visitors with an exclusive experience that can only be found at the Bon Secours Wellness Arena,” said Camilla Hertwig, Chair of Bon Secours St. Francis Health System Board of Directors.
When BI-LO originally acquired the naming rights to the building in 1998, the arena used funds from that deal to make payments on outstanding bond. In contrast, funds generated by this deal will finance the creation of rotating interactive exhibits in the Bon Secours Wellness Arena, geared towards enriching patrons’ minds, bodies and spirit.
In addition to new exhibits, substantial upgrades and improvements to the arena building have already begun.
“Our contract with Bon Secours will expand the financial capacity of the arena and put us in a sound financial position. This arena already has a $60 million annual impact on the community and is a cornerstone of economic development in our city,” said GAD Board Chairman, Jeff Gilstrap. General Manager of the BI-LO Center, Roger Newton added, “A partnership with Bon Secours St. Francis makes perfect sense. Both our missions revolve around enriching peoples’ lives. Our facilities and staff coupled with their health knowledge and expertise will make us a dynamic pair.”
ABOUT THE GREENVILLE ARENA DISTRICT
The Greenville Arena District (GAD) is a state-appointed board formed in 2008 that oversees management of the BI-LO Center in Greenville, S.C. and the Charter Amphitheater at Heritage Park in Simpsonville, S.C. The GAD is a political subdivision of the State of South Carolina and has the ability to acquire real estate, construct, and equip additional building to carry out the purposes for which the special purpose district was created. The nine members of the Board are nominated by County Council and appointed by the Governor of South Carolina.
ABOUT THE BILO CENTER
Located in Greenville, SC, the BI-LO Center is a 15,000-seat sports and entertainment arena that hosts live events including family shows, sporting events, concerts, minor league hockey, seminars and conventions. Club seats, party suits and luxury suites with premium services concierge are available in the arena. The entertainment industry has consistently recognized the BI-LO Center as one of the top 50 venues in the world. The BI-LO Center is a Greenville Arena District-managed facility.
ABOUT BON SECOURS HEALTH SYSTEM
The Bon Secours Health System is a $3.3 billion not-for-profit Catholic health system sponsored by Bon Secours Ministries. Formed in 1983 and headquartered in Marriottsville, Maryland, the system owns, manages, or joint ventures 19 acute-care hospitals, one psychiatric hospital, five nursing care facilities, four assisted living facilities, and 14 home care and hospice services. More than 22,000 Bon Secours employees help people in six states, primarily on the East Coast.